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6 Website Structure Examples For Small Business

Every style and genre of fiction falls under one of those four categories. Sure, if we craft content for users it will definitely work for search engines as well. Present user structured data to organize different types of content you have on the website. In many cases, a user’s journey through a website starts from the menu, so it has to feature all important sections. The menu can be placed in the top of the page or on the left, as well be opened by click or by hover. Depending on the site architecture, it can have one or several types of menus.

This can be done by clearly explaining features and their value, and actively talking to the reader directly by using “you”, for example. Join the 1500+ professionals who are already receiving our tips and the latest news on ecommerce, marketing, rental management, and sustainable business. This is another effective site architecture structure if you want to organize a lot of information for easy retrieval. The database model is a great way to organize information if you want people to be able to search and find it logically. These are more specific than categories but are still not related to single items. So, for instance, if you had a site about sporting equipment, categories might be shoes, and then subcategories could be running shoes, basketball shoes, hiking shoes, and so on.

There are different ways to structure this such as top-down or bottom-up, but the principle stays mostly the same. Website structure and site architecture are based on the same kind of structure we use to organize the table of contents in a book. A well-thought site structure is one of the factors that make the best websites stand out. These are crucial in determining the website structure for a business. Subcategories offer a systematic approach for exploring and classifying material in a meaningful way, which is especially useful for websites with a lot of data. Nancy P. Howard has been working as a journalist at the online magazine in London for a year.

VISUAL HIERARCHY Visual hierarchy is the arrangement of elements in order of importance. This is done either by size, colour, imagery, contrast, typography, whitespace, texture and style. And don’t ignore this as site structure is the base of any website and is one of the most important SEO factors. Even if you have a small site but if you have plans to expand your site in future, having a good structure can help you a lot in the long run. As we know a well-structured city enables its residents to roam around in a strategic manner helping them find their way, such is the case with the website.

What are the 3 basic website structures

It is very important to choose the right ones if you want to get traffic. If there’s one thing equally important as the website structure, it’s content. The key to this balance is keeping links to a reasonable number and also make sure the link connects with the topic at hand. If you want to deliver bite-sized chunks of data in chronological order, then the sequential structure is an easy choice.

Ultimate Beginners Guide To Creating A Brand Identity

There are TONS of different terms and vocabulary surrounding the web design/development industry. It can be troublesome to try and remember them all… however, when it comes down to it, the basic terms we just went over are part of the foundation for any great website. The footer is at the very bottom of your website and normally should include your contact information, logo, and some navigation. You should also include links to any important legal information you need to include with your website like a privacy policy or terms & conditions. This page states how your business collects and manages visitors’ personal information. Specifically, it must outline how your site collects that information and if you’ll share it with third parties.

What are the 3 basic website structures

It’s commonly thought that all pages from your website structure should be accessible in three clicks or less from the homepage, and the correct structure can help you achieve this. In the early days of the internet, this was a frequent term. It presented the user with several relevant links organized by topic, allowing them to pick next they wanted to go. Search or internal links are the best ways to navigate through all sorts of sites. After internal linking, breadcrumbs are the ultimate way to show your website’s architecture. These links show a page’s parent pages all the way to the home page.

This structure model is nontraditional, but in the early years of the internet, they were pretty popular. Matrix type gives the visitor the choice of where they would like to go next without building a sequence. Or limiting the user with parent and child relationships between pages. As a result, you see many internal links under the main categories on the home page; and choose the link you want to visit.

You can ensure to not only opt for the best-suited layout by also get a perfectly developed website that provides smooth navigation and user experience. So, contact the professionals now and get the best website to attract more users. The hybrid structure is mostly used for the websites of government departments.

For example, if you want to focus on the blog and resources published, you need to include the best articles on the homepage and make the resources sections prominent on the menu. You may also decide to set the homepage to open at the latest blog posts – which is a typical WordPress option, used by digital publishers and bloggers. Think of internal links as a way to tell a cohesive story on a particular topic, with the added bonus of giving users another way to navigate your site. This is the greatest opportunity to learn how your visitors navigate through competitor sites.

Sitemaps help them keep track of all pages that appear on your website and index them faster. Search engines can also use the sitemap as a reference when determining canonical URLs. Typically, contacts, a search box, a language or region switch are also included in the header.

How To Pick Which Type Of Website Structure Is Right For Your Website

When you Google any major website, you could see that there are links to other main sections of that website in their search result. This linear structure of websites is generally not very common, and this linear structure is intended for only small websites. This article is intended to readers who are new to web design and is trying to learn the basic website structure. Liam is a SEO/SEM Specialist & Web Designer from Calgary, Alberta. He maintains a passion for contemporary design and everything search engine related.

Hire an expert Find approved consultants to help your business grow. Blog Read stories and how-to articles to level how to plan a website structure up your strategies. Best practices by industry Discover the best email marketing practices for your industry.

A web of the main page and parent pages with sub or child pages. Interlinking between the pages so everything is connected and can be accessed with minimal clicks. There are several types and subcategories of structure out there, but we’re focusing on four that cover the most bases and that you’ll most often see used in the wild.

One thing to consider is the structure of your site, both the information architecture and design layout. Website Architecture is the first thing that should come to your mind if you’re a website designer. It creates a basis for your website design with a concrete foundation. It helps you create easy-to-navigate, creative, and appealing websites systematically. Hierarchical website architecture type is the most common type of modern website structure. They work with a parent and child relationship between pages.

  • Check out our intuitive, drag and drop Sitemap Builder and plan your way to an improved UX — Try it for free today.
  • A sound website architecture strengthens your website’s user experience.
  • Most marketers use landing pages as the beginning step of their sales funnel (a series of pages that ends with a goal being completed – like a sale).
  • This article is intended to readers who are new to web design and is trying to learn the basic website structure.
  • The result will be a hierarchical structure of the site, which can be used as the foundation for content organization and help you define proper functionality.
  • To create a website structure, you need to map out how you will organize the content on your site .

You need to approach the content of your most important landing pages differently than your other, regular pages. You should be able to file all of your content under one of these categories. If your site is larger, you can divide these sections or categories into subcategories as well. Beneath your categories or subcategories are your individual pages and posts.

Add Tags To Content

A key component in creating a well-structured website, navigation determines how users are able to move between web pages on a website. Too often, users have a difficult time navigating websites because they’re poorly organized. What you should know in that case, is that you should never just delete a page or article. If Google cannot find the page it serves your user a 404 error page.

Your site’s rankings may increase as a result of longer sessions. It’s important to note that website structure doesn’t include everything on your website. It’s more of a skeleton with all the content being the meat and the muscles on this skeleton. That being said, some elements could be included in your website structure. Think carefully about how you structure your navigation menus and use these as an opportunity to place your main pages in front of your users. Think about these as more in-depth pages that answer specific questions about the broader topic.

What are the 3 basic website structures

A hierarchical structure, which is sometimes referred to as a tree structure, is the most popular website structure. It moves from larger, more general category pages into smaller, individual pages. Below is a breakdown of the four main types of website structures used today with use cases on when each one is more appropriate.

Maintaining Your Site Structure

Use the following tips to improve upon the structure that you already have. When site navigation makes logical sense, people are more easily able to find what they’re looking for. Not only will they spend more time on your helpful website, but they may even recommend it to others. Below image shows some of the main navigational elements used in website.

A General Overview Of The Field Of Ux Design, As Told By A Disgruntled Consumer

Plainly put, website architecture helps the website become a useful and simple experience through discoverability. However, building a site with this model requires a lot of attention. So you need to think from the bottom up and tag the metadata of your content based on the principles of architecture principles. If done correctly, the database model structures a website that visitors can create their own experiences.

How To Plan And Create A Solid Website Structure, And Why Its Important For Seo

The structure of your site is a guide to Google and therefore very crucial. There are three reasons why site structure is important for Google and, therefore, for your chance of ranking in the search engines. Cornerstone articles are the most important informational articles on your website. Their focus is to provide the best and most complete information on a particular topic, their main goal is not to sell products. Landing pages are the pages you want your audience to find when they search for specific keywords you’ve optimized for. For instance, we want people who search for ‘free SEO training’ to end up on the page about our free training called ‘SEO for beginners’.

In this article, we explain how to check and improve your website’s performance and speed. Submit a sitemap to Google Search Console or webmaster services of other search engines. Tags represent another great way to organize your content and provide users with a specific set of relevant pages.

A good UI/UX is extremely important in the success of your website. Typically, it is advised to include individual pages in your sub-section as any pages far from 4 or more clicks away from the homepage is not a good user friendly sign. More the hierarchy you have in your website, more complex the navigation becomes.

Step 2 Collect A Websites Keyword List And Divide It Into Groups

Every page you create other than your homepage or landing pages are termed as “interior pages”. These pages can be found in the navigation menus and typically consist of services, about, contact, and blog pages. Here, we will show you how to structure a website for your small business. Keep reading to learn how to create an effective website structure for your business. This is why web design and site architecture design are about more than just the mechanics of building the site.

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